The Maycroft website uses Google Analytics to help analyse how users use the site. This analytical tool uses ‘cookies’, which are text files placed on your computer, to collect standard internet log information and visitor behaviour information in an anonymous form. The information generated by the cookie about your use of the website (including your IP address) is transmitted to Google. This information is then used to evaluate visitors use of the website and to compile statistical reports on website activity for Maycroft.
Maycroft will not (and will not allow any third party) to use the statistical analytics tool to track or to collect any personally identifiable information of visitors to our site. We will not associate any data gathered from this site with any personally identifying information from any source as part of our use of the Google statistical analytics tool. Google will not associate your IP address with any other data held by Google. Neither Maycroft nor Google will link, or seek to link, an IP address with the identity of a computer user.
Further information about cookies
The Interactive Advertising Bureau (IAB) is an industry body that develops standard and guidelines to support online business processes. Law firm Pinsent Masons maintains the pages of aboutcookies.org, which has answers to some frequently asked questions. Disabling and enabling cookies
You have the ability to accept or decline cookies by modifying the settings on your browser. The IAB site tells you how to remove cookies from your browser. This advice currently comprises the following steps (however please check the IAB site for the latest guidance).
If you are using Microsoft Windows Explorer:
open ‘Windows Explorer’; click on the ‘Search’ button on the tool bar; type ‘cookie’ into the search box for ‘Folders and files’; select ‘My computer’ in the ‘Look in’ box; click ‘Search now’; double click on the folders that are found; select any cookie file; and then use the ‘Delete’ button on your keyboard to remove any cookies. If you are not using Microsoft Windows Explorer, then you should select ‘cookies’ in the ‘Help’ function for information on where to find your cookie folder.
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